Watch football stars takes on the dad 'do in this new Pantene ad.

By Melissa Willets
February 04, 2016

Dads doing girls' hair; it's a risky proposition, right? But this is exactly what happens in a new Pantene ad starring NFL players. Ahead of Super Bowl 50, the hair care company has released a preview of what really happens in daddy's hair salon.

"I don't know why they make these barrettes so complicated," says Pittsburgh Steelers running back DeAngelo Williams in the beginning of the clip.

"My dad's giving me a dad 'do," his daughter says, making her dad laugh.

Then we see Jason Witten from the Dallas Cowboys attempting a dad 'do on his little girl, which he jokes probably doesn't feature a whole lot of style, but comes from the heart.

"Maybe there's a post-career here," jokes Benjamin Watson from the New Orleans Saints, making his daughter giggle as he fumbles with her pigtails.

The entire premise of the ad is that little girls who spend time with their dads become stronger women. You can watch extended versions of the commercial on YouTube, like the one of Witten creating a ballerina bun for his 3-year-old, Landry.

It's pretty funny to watch the tight end's giant hands try to successfully manipulate his daughter's fine, blonde hair. Especially since my husband is exactly the same way. We have three daughters, and the best he can do is a ponytail, maybe. And it's seriously messy, and not even remotely in the center of their heads.

That's okay, though. At least he tries. In fact, my husband will do just about anything for his little girls, from wearing a tiara and pretending to be a princess, to letting them do his hair. In little pigtails; yes, it's happened! And that's the point of the commercial. Dads need to spend time with their daughters, doing things they enjoy, whether it's playing hair salon, or throwing a football around the yard. In fact, it doesn't even matter what they do. All that matters, and what they'll remember, is that dad took the time to be with them.

So, how is your man when it comes to doing hair?

Melissa Willets is a writer/blogger and a mom. Follow her on Twitter (@Spitupnsuburbs), where she chronicles her love of exercising and drinking coffee, but never simultaneously.


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