Not a big Hillary or Trump fan? Then perhaps you should consider voting for President and Vice President Barbie! Just in time for election 2016, Mattel is introducing these new leader dolls to inspire young girls to believe they can do—and be—anything!
But wait. Hasn't Barbie run for president before? Sure, but these Barbies represent the first all-female ticket. They are part of Mattel's careers line, which also includes Barbie Spaghetti Chef doll as well as Barbie Firefighter and Pilot dolls. And these candidates come in a variety of hair colors, skin tones, and face shapes, so girls of every shape, size, and ethnicity can feel empowered.
"The President and Vice President dolls continue our efforts to expose girls to inspiring careers that are underrepresented by women," said Lisa McKnight, general manager and senior vice president for Barbie, in a press release. "We see this doll set as a timely and topical platform to further the conversation around female leadership. We are proud to partner with She Should Run (a non-partisan organization that aims to expand the talent pool of future elected female leaders, and motivate girls to explore leadership opportunities) to help elevate its message and show girls that they can be and do anything."
It's an important message, since according to the Girl Scout Research Institute, only 39 percent of girls say that they want to be a leader. Could that be due to lack of confidence, or perceived opportunities? Either way, it's a sad statistic; one that hits home as a mom of three daughters. So I'm a fan of President and Vice President Barbie, which retail for $24.99 for a pack of two, and believe in a small way, they can serve as an inspiration for girls to pursue their dreams!
Melissa Willets is a writer/blogger and a mom. Follow her on Twitter (@Spitupnsuburbs), where she chronicles her love of exercising and drinking coffee, but never simultaneously.