Since 1917, Girl Scout cookies have been an American tradition loved by all, but with over 100 years of history, some of the girls know that a successful hustle means thinking outside the box. So, when one San Diego local decided to sell her cookies outside of Urbn Leaf, the local marijuana dispensary, we couldn’t help but wonder: Is this pure entrepreneurial genius?
According to Fox 4, the Girl Scout’s dad confirmed she sold over 300 boxes in a total of 6 hours spent standing outside Urbn Leaf.
A post shared by Urbn Leaf (@urbnleafca) on Feb 2, 2018 at 1:43pm PST
The Girl Scout was even featured on Urbn Leaf’s Instagram page standing outside the shop sporting cookie glasses, and several boxes of all our favorite flavors. The caption reads, “Get some Girl Scout Cookies with your GSC today until 4pm! ?? Have a friend that wants to #tagalong? Bring them with - shopping is more fun with friends anyways. ???”
Back in 2014, a San Francisco based Girl Scout took the same approach, selling 117 boxes in two hours. After raising media attention, former chief communications officer from Girl Scouts of the USA, Kelly Parisi, told the LA Times, “All the money stays in local councils, and they make all decisions on how the cookie program is run. As always, our primary concern is the safety and well-being of the girls we serve."
Although that statement doesn’t give us many answers, ABC 10 News investigated the possibility that the San Diego local was breaking the rules by selling cookies a week before booth sales begin. This also calls into question whether a dispensary could be a registered booth site.
As it turns out, individual Girl Scouts are permitted to sell cookies from wagons before booth sales begin, just as long as a guardian is present.
Alison Bushan of Girl Scouts San Diego told 10 News, "So if that's what they say they were doing ...then they were right within the rules."
There we have it, according to Girl Scout law, there was no wrongdoing here, just smart marketing. Let’s just say like any other savvy business women, she capitalized on a profitable target market—her future in sales looks bright.