Are All the Cool Moms Now on Snapchat?

More moms are now turning to Snapchat as their app of choice for sharing baby photos.

I tend to think I'm pretty cool for a mom. I watch "Girls" and "Orange Is the New Black." I know the words to "Can't Feel My Face." I play a decent game of pool, and I do handstands and somersaults in the (swimming) pool. I do art projects in my spare time. I use Instagram (sort of). But, apparently, all the cool moms are now on Snapchat, and I have no idea how that even works.

According to "Why Moms Love Snapchat" on The Cut, moms love to "snap" baby photos of their kids on the app "because it was inherently sort-of-private, there was no archive, no trolls; the audience is only those you send it to, and best of all, there was no pressure to comment." Bloggers with kids, like Jen Lula of Jen Loves Kev and Rachael Kincaid, are trying out Snapchat, with the same confusion and ack-factor that I think I would have, but they are seeing the potential.

"Things don't need a lot of context or pretense," said Kincaid about Snapchat to Meaghan O'Connell at The Cut. "It's so freeing. I also live with a constant sense that I'm about to make a huge fool of myself or fail at something, and being on Snapchat has actually helped me address that head-on. It's a neat, carefree place to create content without the need to ask yourself how it fits in with your brand, or what your endgame is."

Not feeling like I'm about to make a huge fool of myself does sound appealing, but I'm kinda overwhelmed trying to share the requisite kid photos and updates on my life on Facebook so my fam and friends can follow along. I pretty much only use Twitter for work stuff, and like I said, I'm very late to the Instagram game and have to remind myself to use it. It would probably become, like it did for O'Connell after she gave it a go, an app I download and then just ends up taking up space on my phone that I need for something else.

What about you? Do you or your parent friends use Snapchat? If so, I'd love to know how it works for you!

Ellen Sturm Niz is a New York City-based editor and writer who has never even seen a Snapchat. Check out Ellen's new Etsy shop and follow her on Twitter and Pinterest.

Your kid might not have her own Instagram account, but she definitely knows what it is! Find out what kids really know when it comes to your favorite social media platforms.


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