Easy Wording for Birth Announcements

Your baby birth announcement doesn't have to be complicated -- just a few lines of important information will have everyone cooing about your newborn.

Candy-striped birth announcement Peter Ardito

Between decorating a nursery, registering for gifts, and actually bringing baby home, the last thing you should fret over is what to put in your baby announcement. We consulted some experts and asked them to share the essential language you should use in your announcement, the proper wording, and the extra info you can include (if there's room!).

Including Basic Info

According to Betsy Campbell, national manager of custom print at Paper Source, all birth announcements should provide the following basic information:

  • Parents' full names
  • Baby's full name
  • Baby's birth date
  • Baby's gender (if the name is not clearly male or female
  • Baby's weight and length (commonly included but not required)

Traditional birth announcements are usually written in the third person and reference the parents first, followed by the baby's name. But lately more parents have been leaning toward less formal announcements with personal language, pictures of the newborn, and mentions of other children in the family, Campbell says. Of course, how your announcement is worded depends entirely on your preference. "Birth announcements should reflect the personality of the family. When you choose the wording, make it feel natural to you and your family," says Alison Dutton, marketing and product director at PinholePress.com. "A classic sign-off by the parents can include 'With Love,' 'Proud Parents,' and 'Welcomed With Love by.'"

Below are examples of how to word traditional and informal birth announcements, as provided by Campbell and Dutton.

Traditional Birth Announcements

Annie and Jonathan Parker
are happy to announce
the arrival of
Alexis Ray
October 14, 2015
7 pounds, 6 ounces • 19 inches

* * *

Katherine Love
April 28th, 2012, 7 lbs., 11 oz., 21in.
Love, Jeremy & Sarah Taylor

* * *

12:24 PM, 7 LBS., 8 OZ., 21IN.

    Informal Birth Announcements

    Our little bundle of joy
    has arrived!

    Annie and Jonathan Parker and big brother Jacob
    are ecstatic to welcome little
    Alexis Ray
    into the world!
    Born on the 14th of October, 2014
    7 pounds, 6 ounces
    19 inches

    * * *

    We joyfully welcome
    Caden Edward Walker
    Born April 26th, 2012
    1:32 p.m. 6 lbs., 8 oz. 18in.

    Love, The Walker Family

    Providing Additional Details

    It's best to keep your announcements simple, Dutton says, but if there is additional important information (like a website address where friends and family can see more baby photos or read the birth story), it's best to put it at the end of the announcement. Campbell offers examples below on how to share links to a personal website or a social media account on your announcement.

    Madison Tyler Jackson
    Born May 17, 2014
    7 pounds • 8 ounces • 20 inches long
    Visit our Flickr site to see more beautiful pictures of our happy family:
    Love, Josh, Lisa & Maddy Jackson

    * * *

    The Bump Watch is over!
    Join us in celebrating Casey Patrick's entry to life, which happened October 21, 2014.
    With all his fingers and toes, Casey joined us weighing 8 pounds, 6 ounces and measured 19.5 inches!
    With love, Sheila & John invite you to join us in watching little Casey grow...
    Visit our Instagram site & watch Casey blossom!

    Picking a Photo

    To make the important details pop, make sure the birth announcement clearly displays both the text of the announcement and the most important part: a good photo of your baby. Make your announcement stand out by choosing a high-contrast, clear photo, and try to avoid busy patterns in the background.

    "Birth announcements are best when you keep them simple, to celebrate the beauty of your new baby," Dutton says. "A close-up image of your baby's face is always a classic choice ... close-up images feel intimate, and the recipient will have a chance to see the detail in your baby's expression."

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