Get more for your money. If you want to know which toys are tops and which didn't make the cut, check out our toy review guides. We've gathered the best information about everything kids want from board games to dolls and figures to video games and gadgets.
Introducing the 2016 Toys of the Year! These 20 kid-approved picks are squeal-inducing, happy-dance-launching hits that left our testers begging for more. Talk about holiday must-haves!
Americans are serious about their toys. The more popular the toy, the more passion, anger, and general strangeness it's capable of generating. Here's a look at the most intriguing and outrageous stories behind America's favorite playthings.
The Hatchimal drama is far from over with a kinda funny but totally inappropriate development.
Uh-oh. It seems many Hatchimals didn't work in the days after Christmas, and understandably, affected parents are pretty much losing it.
What's new for children less than a year old to play with? These hot finds! They'll stimulate curiosity and bring on the fun.
Mattel's campaign spotlighting dads playing pretend shows kids there are no limits to what they can become in real life.
Still don't know what presents to buy your toddler for the holidays? Check out these fun, affordable toys.
The hot toy of the holiday season disapointed this mom and daughter so much, they're now suing the manufacturer.
Parents are freaking out about the doll's new sewn-on underwear.
There are so many options for baby and toddler toys out there. We'll show you our top choices so you can be confident that your little one will be entertained.
Looking for something to help your child burn off some energy? Our kid testers show you how much fun they had playing with their favorite toys that kept them moving.
We brought the toughest little critics to our testing room so they could tell us their favorite toys that feature characters. Learn what they picked as the best of the best and why.
Logan Everett is one doll in American Girl's new line of contemporary characters being released this year.
We got an exclusive first look at Playskool's Tickle Me Elmo, coming out this fall.
Our kid testers played with all kinds of toys to help us find our top picks of 2014. Watch as they interact with some of the coolest playthings on the market.
Hatchimals are wildly popular, and wildly impossible to get your hands on!
Still looking for a Hatchimal for Christmas or Hanukkah? This may be your chance.
Check out Parents' picks for the Best Toys of 2015!
Get a behind-the-scenes look at a big day of testing for our best toys of 2014. Our little critics played with everything from robots to hair chalk to see which new products are the most fun and exciting this year.
This mom let Santa do the 'splaining about why a Hatchimal won't be under the Christmas tree this year.
If the Tonka 12V Ride-On Dump Truck is on your child's holiday wish list, it's time to start thinking about alternatives.
Kids love and learn from these classic toys, all of which are recommended by our exclusive panel of academics, retailers, and toy reviewers.
When you buy things that are born in the U.S.A. you support your neighbors and help homegrown brands continue their American history.