Bad news for those “Baby Shark” cynics (and great news for its fans!): It has swum onto the Billboard Hot 100.
The aquatic-themed earworm for kids officially made its first appearance at No. 32 this week — only three slots down from Lady Gaga and Bradley Cooper‘s “Shallow,” the tune from A Star Is Born that took home the Golden Globe for best original song last Sunday.
Billboard labels the song a “Highest Ranking Debut” on the list and reports from Nielsen Music that, aside from its 2.1 billion total views on YouTube (making it among the 30 most-watched videos in the site’s history), the Pinkfong-helmed hit garnered almost 21 million streams in the week ending on Jan. 3.
Uploaded to YouTube in June 2016 by Pinkfong, an educational brand from South Korea, the 2-minute infectious clip sees a little boy and girl singing and dancing along to repetitive-sounding lyrics while they tell the story of a family of sharks — a baby, mommy, daddy, grandma and grandpa — who hunt and avoid danger together.
The Baby Shark and Daddy Shark dolls are currently going for $46 and $65 with free shipping for Prime customers, while Mommy Shark is $70. The song cubes are a bit cheaper, at generally $20 and under for Baby, Daddy and Mommy including shipping.