In an apparent attempt to raise awareness and start conversations about what really happens during a Cesarean section, Memorial Hermann Hospital in Houston, Texas took the unusual step of live-tweeting during an actual C-section procedure. More from CBS Houston:
The team began tweeting live at about 7 a.m. after promoting the online procedure for days. They even developed a Twitter "hashtag" of "#MHbaby" to gain followers and promote discussion about the procedure on Twitter.
During Wednesday's procedure, the hospital gained hundreds of followers; it's not clear how many people watched the surgery.
Memorial Hermann Hospital is no stranger to using Twitter as a vehicle to broadcast their medical procedures. The hospital live tweeted a brain surgery last year and said that they gained 7,000 followers and more than 230,000 people viewed that procedure.
Image: Doctor on mobile device, via Shutterstock