Proof? A blurry photo of the employee handbook that outlines the chain's explicit policy on in-store feeding sessions. It reads like every nursing woman's fantasy world. There are dreamy sentences like, "Target's policy supports breastfeeding in any area of our stores, including our fitting rooms, even if others are waiting." (I mean, can you imagine?) Or how about the one advising staffers to offer moms who want more privacy a fitting room and most definitely not the public bathroom? Swoon. And I couldn't help but smile at the part about not approaching a nursing mom. It's like we're a grizzly bear!
Is it any wonder then that the handbook pic went viral after Breastfeeding Mama Talk posted it on Facebook? As of this writing, the post has well over 40,000 likes and 16,000 shares, and even some awesome photos of moms nursing in the aisles, like the one pictured here. Way to go, Target -- keep up the good work!
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