All About Babies

It's World Breastfeeding Week, So Go Ahead and Post That Brelfie!

Share a breastfeeding selfie to break down any stigma about nursing. The United Nations says it's a-okay!

If you're a nursing mama and you're considering posting a brelfie, you have the United Nations' blessing. What's a brelfie, you ask? It's basically a breastfeeding selfie—you know, a picture a mom takes of herself while nursing, that she then shares on social media.

The trend has been around for a while, but in honor of World Breastfeeding Week (which started on Monday) the U.N. has officially given brelfies the stamp of approval, declaring them a good way to break down any stigma about breastfeeding in public and spread the word about the importance of a mother's milk.


"The U.N. wants to get people talking about breastfeeding to improve infant nutrition around the world," said Unicef spokesman Christophe Boulierac, who encouraged moms to share their pics this week, calling it "a golden opportunity."

A quick search of the hashtag #brelfie over on Instagram reveals that moms everywhere were only too happy to oblige, posting their amazing brelfies in order to help normalize breastfeeding.

"Diego has no time for your hangups about how he eats," wrote one mom in the caption of her brelfie.

"In today's society there is still not enough support towards breastfeeding," added another. "Conventional medicine is seeming to slowly get back in tune with this primal way, but there sure are a lot of hurdles yet to overcome."

This week is #WorldBreastfeedingWeek & there couldn't be more joyous reasons for me to celebrate! Today marks exactly two months since I gave birth to my son (his birth story is now published on the blog & theres a live-link in bio 👆🏼), two months we have been exclusively breastfeeding. I wasn't sure if I could ever make it this far. In today's society there is still not enough support towards breastfeeding. Conventional medicine is seeming to slowly get back in tune with this primal way, but there sure are a lot of hurdles yet to overcome. ______________________________________________________ This is my second experience with breastfeeding. My first was a letdown (pun intended) 😝. Both of my birthing stories are traumatic & left me very vulnerable. With my firstborn I instantly had problems with oversupply, pain, & received no professional help or education. My daughter was also premature which made things even more difficult. After a few weeks our breastfeeding journey had ended. _______________________________________________________ However, currently/this time, I was determined to not give up. The first few weeks are rough while baby is learning to latch and our bodies are adjusting. I again dealt with oversupply and painful mastitis, but it didn't stop me this time!!! I am so proud that I pushed through the pain despite also being physically weak from a hard labor & C-section. Ultimately, the bond that my son and I have created and am nurturing - is an indescribable love and warmth that can truly get me through any hard #4thtrimester / #postpartum occurrences.

A post shared by Heather R e s t r e p o (@balancedlifealoha) on

And from a third: "Mums should feel comfortable to breastfeed anywhere."

Even actress Alyssa Milano supported the cause by sharing her own incredible image in honor of World Breastfeeding Week.

#WBW2016#breastfeeding #WBWGoals #SDGs

A post shared by Alyssa Milano (@milano_alyssa) on

According to UNICEF, 77 million newborns, about half of all babies, are not breastfed at the time of birth, depriving them of essential nutrients, antibodies, and skin-to-skin contact that protect them from disease and premature death. And babies who get no breast milk at all are seven times more likely to die from infections than those who got at least some breast milk in their first six months.

The more images we share about breastfeeding, the more people will talk about it. And the more people talk about breastfeeding, the more opportunities there are to educate them about the benefits to babies everywhere.

So go ahead and post those brelfies if you got 'em, ladies. Post 'em if you got 'em!

Hollee Actman Becker is a freelance writer, blogger, and a mom. Check out her website for more, and then follow her on Twitter at@holleewoodworld