Stride Rite, founded in 1919, specializes in athletic and casual footwear for children and adults that it sells online and in department stores, independent shoe stores, retailers, and specialty stores. The company also sells shoes under brands such as Keds, Grasshoppers, Robeez,... Read More Saucony, Sperry Top-Sider, Kamik, and Jessica Simpson Kids. The company offers a STEP-System for babies and toddlers, which offers three lines: pre-walker, early walker, and off and running. The different lines are specially tailored for each stage of a baby's development. For these shoes, Stride Rite has partnered with other brands to appeal to kids, including Star Wars, Disney Princess, Sesame Street, and Marvel. Among Stride Rite's collections for girls are Sugar & Spice, Disney Princess, Hello Kitty, and Made 2 Play; for boys, collections include Spider-Man, X-celeracers, Marvel Collection, Slingshot, Star Wars, and Made 2 Play.