Lisa Bennetts founded OiOi in 1997 when she gave birth to her daughter, Isabella, who inspired Lisa to create a product for mothers to help them feel and look good. Because Lisa had experience in the fashion and accessories industries at Swarovski Crystal and at Europe and Oroton Australia, she thought to make a stylish and functional baby bag. That’s how the OiOi messenger bag was born.
The Australian-owned and -designed brand has grown to an internationally recognized label. OiOi baby bags are trendy enough to take anywhere, but are still reliable and practical. OiOi sells more than 40 different styles available with different designs and fabrics. The OiOi Jungle Leather Slouch Tote has a rugged look with a soft leather finish; the diaper bag comes with an adjustable shoulder strap that can also be slung over stroller handles. You can store all of your baby’s items inside the bag, which is equipped with pockets and a key holder, and has a nylon lining. OiOi’s baby bags make it easy to stay stylish and organized when you’re on the go.