Mom.com: The Virtual Power of Moms

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Parents Power Moms

They have thousands -- even millions -- of fans and Twitter followers. Media and marketers seek their opinions and imprimatur. In short, when these moms speak, people listen.

Heather Armstrong

The irreverent humor and candor (along with amazing photographs) with which she documents her life as a SAHM has created a devoted audience -- she has 1.5 million followers on Twitter alone.

 
Gabrielle Blair

Her site focuses on the many places where motherhood, crafts, and design intersect. Blair's a mom of five and a cofounder of Kirtsy.com, a women focused alternative to the male-dominated Internet rating sites like Digg.com.

 
Beth Blecherman

Blecherman spots trends and reviews family friendly gadgets. She's also a cofounder of the Silicon Valley Moms Group, a family of collaborative mom blogs covering local issues and events in cities across the country.

 
Stefania Pomponi Butler
Stefania Pomponi Butler

The influential parenting blog that she founded has a West Coast foodie meets snarky pop-culture vibe. She's also cofounder of the blog MOMocrats, which puts a progressive spin on family-related political issues.

 
Amy Allen Clark

Walmart mom and Kenmore Keep It Simple Team leader, Clark is the Interweb's frugal living and household and family-management expert. She founded the mom-empowerment site MomAdvice.com.

 
Liz Gumbinner & Kristen Chase

Their cheeky-but practical shopping/ trend-spotting blog is a trusted brand. With Gumbinner's Mom-101.com and Chase's Motherhood Uncensored.net, they've each carved out a personal following.

 
Isabel Kallman

Kallman's brainchild combines momcentric lifestyle content, curated posts from other blogs, product reviews, and an "alphamom lab" that matches moms with companies who want their opinions.

 
Cooper Munroe & Emily McKhann

Their community site has a change-the-world spirit. This vibrant space broadcasts constantly updated blog posts, news, and stories; it also advocates and champions issues that matter to mothers.

 
Jyl Johnson Pattee
Jyl Johnson Pattee

This community is for moms who want to make a difference -- from raising kids with character to bettering communities through social responsibility. She also hosts the popular weekly virtual Girls' Night Out (#gno) parties on Twitter

 
Renee Ross

One of the 11 Walmart Moms recruited by the company to create content and buzz. After less than two years of blogging she has become a featured national speaker on blogging, marketing, and women of color

 
Join the Club!

Embrace your own online mom power.

Visit Parents' GoodyBlog.com to learn how to start your own blog, tackle Twitter, and change the world from your Facebook page.

 

Originally published in the February 2010 issue of Parents magazine.

 

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Comments
Comments (11)
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ckachelmuss wrote:

Wow, how inspiring and how something so small as a blog post could make a difference! Cher @ www.mamasmoneysavers.com

9/6/2010 08:07:39 PM Report Abuse
anonymous wrote:

what? no fitness mommy bloggers? Check www.muffintopmama.com!

4/11/2010 06:17:49 PM Report Abuse
Saraw77 wrote:

Thanks so much for the great list! All those wonderful ladies are an inspiration to me. Someday I hope to find myself on a list like this - Sara @ www.DealiciousMom.com

3/18/2010 10:34:15 PM Report Abuse
jpokorney wrote:

I really do not like the idea that you are making parenting a political move ie talking about Choate and her meeting the president ... what has THAT have to do with having a child?? She waited until she was pregnant and THEN tried to get insurance???? My daughter was a high risk pregnancy and her insurance covered her. so what does this all mean.... just be a mom and not bring in politics.... Sharon Pokorney and the grandmother ....

3/12/2010 10:09:59 PM Report Abuse
jannisescott wrote:

What a wonderful list - thank you for introducing me to some new readers!

1/25/2010 08:30:22 AM Report Abuse
ClanTower1 wrote:

I must note an inaccuracy in this article. The "Motrin Moms" were protesting because of the negative view that particular ad shed on babywearing. That is why we came together so strongly, to demand that Motrin pull an ad that was inaccurate and to encourage them to learn about babywearing. I am the organizer of the 2010 International Babywearing Conference. Please learn about babywearing. InternationalBabywearingConference.com

1/15/2010 06:48:40 PM Report Abuse
schulthess1 wrote:

I can only imagine (and read on Loralee's Blog) about how one's life can change in a moment. How sad that what should have been a moment of happiness and joy for Loralee and her family was turned into a financial crisis. Kudos to Loralee for not taking it sitting down.

1/15/2010 04:50:15 PM Report Abuse
alessandrasp_56 wrote:

oh I love these sites. I wish you had more moms with a design flair on here. I really like, littlemissheirlooms.blogspot.com and decopeques.com

1/13/2010 12:38:27 PM Report Abuse
awholelotofnothing wrote:

I LOVE Loralee and am so proud of what she's doing for us everyday moms.

1/11/2010 12:32:23 PM Report Abuse
* TONYA * wrote:

A great list of wonderful women and it's nice to see a few names that we don't normally see in the 'top mom blogger' lists. Well done.

1/9/2010 06:18:52 PM Report Abuse
SemperFiMomma wrote:

I love this article! Thanks! With so much 'brain power' being shared today, I find I am constantly inspired by so many different woman. Thanks! Laura Semper Fi Momma http://semperfimomma.blogspot.com

1/9/2010 01:01:30 PM Report Abuse
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