Help Make Our Girls Unstoppable

I was fortunate enough to have parents who instilled great self-confidence in me. My mom, who is quite the feminist, never once complained to me about her appearance; therefore I didn’t grow up thinking I needed to look a certain way. During elementary school co-ed recreational soccer the boys were too aggressive on the field and I didn’t want to play anymore. My dad wouldn’t stand for that! He called up the rec department and got them to start a separate league for girls so we could excel in the sport without boys hogging the ball. I played soccer for years after that.

Joining Girl Scouts helped me see my potential in many ways as well. And I can’t forget that I was a Brownie when the Spice Girls were preaching GIRL POWER! In my eyes, all types of girls (whether sporty or posh) were simply awesome.

All girls deserve to grow up with high self-esteem, and I know you strive to make your daughters feel confident. However, 6 out of 10 girls stop doing their favorite activities because the feel bad about their looks, according to a study from Dove. This statistic needs to –and can—change, and Dove has the tools to help you make a difference in a girl’s self-esteem.

The 4th Annual Dove Self-Esteem Weekend, starting today, is the perfect time to help our girls realize that they’re unstoppable. The company has partnered with over 1,000 Walmart stores by hosting in-store self-esteem activities and launching an exclusive first-ever limited edition Dove “Confidence is Beautiful” product collection. Purchasing these products supports self-esteem programming with Dove’s national non-profit partner organizations, Girl Scouts, Boys & Girls Clubs, and Girls. Inc.

Kroger is also providing free self-esteem resources for moms and mentors in over 1,500 stores nationwide, as well as hosting workshops for the Boys & Girls Club of Greater Cincinnati. Facebook and Safeway are also hosting workshops at their respective headquarters with local Boys & Girls Club and Girls. Inc. chapters.

If you can’t make it to one of these events, be sure to download a self-esteem toolkit on Dove’s website.

When armed with the right attitude and resources, we can all empower our girls to be unstoppable!

Image via Dove: Girls from different organizations light up the Empire State Building to kick off the Self-Esteem Weekend on October 3, 2013.

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