Posts Tagged ‘ scholarship ’

Viral ‘Cardboard Arcade’ Video Inspires Many

Thursday, April 12th, 2012

A short film about a 9-year-old boy’s homemade arcade in East Los Angeles has blossomed into an Internet sensation, with the 10-minute video by Los Angeles filmmaker Nirvan Mullick garnering 1.3 million views on Vimeo since Monday, with upwards of 575,000 more views on YouTube.

The video chronicles the filmmaker’s discovery of an arcade made by the passionate and creative boy Caine using cardboard boxes in his father’s used auto parts shop.  Seeing the boy’s persistence and upbeat outlook even as his arcade goes un-patronized inspires Mullick to surprise Caine with a flashmob of customers eager to buy $5 “fun passes” and experience the basketball, soccer, and other arcade-style games Caine created, earning tickets and collecting prizes as they play.

The arcade continues to run on Saturdays from 8 am until 5 pm and Sundays by appointment.  Mullick is also attempting to raise a $100,000 scholarship for Caine to use toward his future college education.

 

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