Thursday, March 21st, 2013
Pregnant? Have a small baby? Congratulations! If you’re like I was, then you’re obsessed with baby info. Everything from swaddling to breastfeeding to sleep schedules to gear–I just couldn’t get enough. I would have loved an interactive e-book that came out today called Ready, Set, Baby. Download it to your phone (or other devices) and you can read it anytime, anywhere without hauling around heavy reference books or paying hefty prices (it’s only $9.99 on iTunes). Approved by a panel of experts (doctors, lactation consultants and more), this encompassing baby guide includes 80 videos (including how to breastfeed and install a carseat), audio samples and tappable interactive graphics. Another feature: Unlike a paperback book, the reader can link right from the book into live web pages about everything from product recalls, growth charts, infant development, studies and products that our experts are using.
I asked the author, Maureen Connolly, about her ambitious endeavor, and how it can help you.
KK: What kind of information is in Ready, Set, Baby?
MC: We cover everything you’d expect or want to know about caring for your baby from birth through 12 months. Get info on what to bring to the hospital or birthing center, how to prepare a safe, environmentally-friendly nursery, what to feed (there are separate chapters dedicated to breastfeeding, formula feeding, and solid foods) and how to get sleep. We also cover infant development, choosing the right car seat, and, of course, the baby basics: bathing, diapering, swaddling, soothing, and infant lifesaving techniques.
KK: How is it different from other baby bibles?
MC: Our goal in creating this digital book was to fill in the gaps left by traditional print books. You can go back to any one of the 80 instructional videos again and again to see how to safely install an infant car seat, wear a baby wrap or carrier, bathe your baby, or get her to sleep through the night—it’s like having a personal team of baby experts moving in with you for the first year, and it’s available 24/7. In the breastfeeding chapter alone there are 17 instructional videos. Watching a woman latch her newborn to her breast as you hear clear instructions from our international board-certified lactation consultant—combined with supporting text and illustrations—is a powerful teaching tool, and one that every expectant parent or caregiver will want access to.
KK: What is your favorite part of this cool new book?
MC: I think it’s the fact any new parent who has access to this book will never feel like they are going it alone. Part of my mission when creating this book was to find experts who are just as passionate about sharing knowledge and being an advocate for new parents as I am. As a mother of three children, ages 6, 11, and 13, and the writer/producer of this book, I considered it my duty to portray a very realistic new parent experience, since becoming a parent is very much an in-the-trenches experience.
You give birth to this precious human being, and from that minute forward this child is relying on you for survival and you are faced with making decisions that impact his or her well-being every hour of every day. Yet, at the same time, it was also important that we not scare the heck out of new parents, because so much of being a parent is trusting your intuition. That’s why we lay out the facts, reassure and then empower with information. So throughout the book, you’ll see a lot of language like “Yeah, it stinks that he’s still getting up four times a night, but guess what, it won’t be forever, and in the meantime, try these proven techniques for getting your baby to sleep through the night.”
Knowing that there’s a resource available now for new parents and parents-to-be, created by an incredibly knowledgeable team of experts who spend their days educating new parents about how to care for their infant, is hands-down, my favorite part of this new book.
Hopefully, Parents.com is a great reference for you like it was for me–and you now you can also carry Ready, Set, Baby in your pocket.