Friday, April 13th, 2012
It’s time to get your kids off the computers, Wiis, and cell phones and outside kicking soccer balls, swinging, and playing tag. Good old-fashioned outside play needs to make a comeback. On average, kids have eight hours less of outdoor playtime than their parents did. The folks behind CLIF Kid recognize the importance of outdoor play and are doing their part to help with their 2012 CLIF Kid Backyard Game of the Year program. “This contest tapped into something that kids need, which is inspiration to get outdoors,” said Jennifer Yun, CLIF Kid brand strategist.
Kids ages 6 to 12 are challenged to create a unique backyard game for the chance to win big. Six finalists will be flown to San Francisco in July 2012 to show off their new games with one being chosen for the grand prize: a $10,000 educational scholarship, Marin Bike’s kid’s bike, and a Bell kid’s bike helmet. The other five finalists will each receive a $1,000 educational scholarship along with the bike and helmet.
Here are the ground rules and instructions for entering: Each game must be able to be played outside with two or more players. Bonus points for game creators who use equipment such as balls, hula-hoops, and chairs. Some past game innovations include Hoop Ball, a rolling-target game; and Eagle’s Nest, a strategic tag game. “The contest focuses on not just getting the kids outdoors, but the positive benefits of nature long after,” said Richard Louv, best-selling author and Chief Outdoor Officer for the CLIF Kid Backyard Game of the Year. Sign-ups end on June, 17, 2012, so be sure to tell your kiddos about the contest and fill out the application here.