Ransom Notes From Psychiatric Disorders
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The NYU Child Study Center just launched a new campaign to draw attention to psychiatric disorders in children. This in-your-face approach has created a lot of controversy, according to the New York Times. But Harold S. Koplewicz, M.D., director of center (and a Parents advisor), wants people to sit up and pay attention.
The NYU Child Study Center’s "Ransom Notes" public service campaign is designed as a provocative wake up to create awareness and spark dialogue about childhood psychiatric disorders, one of America’s last remaining silent public health epidemics. Twelve million American children and adolescents face daily battles with psychiatric disorders. Untreated, these children are at risk for academic failure, school dropout, substance abuse, suicide, unemployment, and imprisonment. Children who do receive appropriate treatment, however, can learn to function and thrive.
Check out some other images from the campaign.
These "ransom notes" are going to appear in magazines and billboards. I think they’re very powerful, and create a sense of urgency about an issue that most people don’t think about very much unless it directly affects their lives.
What do you all think? Are these going to far? Are they further stigmatizing kids who have mental disorders or is it shining a light on a public health problem?