Parents.com
It's the Lance Armstrong of our contest: This nursing pillow has claimed first place five years in a row. Perhaps new moms are bowled over by the fact that a)newborns really do eat around the clock and b)those feedings are made much easier with a Boppy. Their conclusion: It's indispensable ($25-$45).
"I love Boppy, not only for nursing but for sitting her in, plus I rest her on it for tummy time." --Nicole, Chicopee, Massachusetts